Atlantic City Reintroduced "Great Day Atlantic City" and Launched "Great Day App" at Strategic Communications Summit

The City of Atlantic City participated in the Atlantic City Strategic Communications Summit, hosted in collaboration with the New Jersey Department of Community Affairs and Stockton University. The event brought together local leaders and community partners committed to shaping a stronger, unified voice for the city.

This gathering marked an important milestone as Atlantic City worked toward developing an authentic message that truly reflects the city’s energy, diversity, and potential. Participants came together with a shared goal: to elevate Atlantic City’s narrative and ensure that its story is told in a way that resonates with both residents and visitors.

During the summit, the City of Atlantic City - Government proudly reintroduced the Great Day Atlantic City platform. This initiative served as a vital tool to promote community engagement, highlight local opportunities, and strengthen Atlantic City’s image across various audiences.

In addition, the city officially launched the Great Day app, an accessible resource designed to keep residents, visitors, and investors informed. The app provided critical information about city events, updates, and services, giving the community a convenient way to stay connected to all that Atlantic City had to offer.

The event was made possible with the strong collaboration of partners including Visit Atlantic City, the New Jersey Casino Reinvestment Development Authority, community development corporations, and other local organizations. Their presence and active participation highlighted a shared commitment to advancing the city’s growth and unity.

Community partners such as the Chelsea EDC, Ducktown AC, Inlet Community Development Corporation, and Midtown Atlantic City CDC played a key role in discussions, showing the collective effort to create meaningful change and amplify Atlantic City’s voice.

The Strategic Communications Summit demonstrated the importance of collaboration, innovation, and forward-thinking leadership. It reflected the city’s dedication to aligning its communication strategy with the needs and aspirations of its community.

By relaunching the Great Day Atlantic City platform and unveiling the Great Day app, Atlantic City reinforced its pledge to strengthen its identity and better connect with residents and visitors alike. This marked not just a step, but a leap forward in building a brighter, more connected future for the city.

The summit also underscored the power of partnership. It showed that when city officials, community organizations, and local stakeholders work hand in hand, they can craft a stronger narrative and take bold actions that benefit the entire community.

Ultimately, the event stood as a clear example of Atlantic City’s ongoing progress. It reflected a vision rooted in unity, pride, and a commitment to growth — ensuring that the city continues to thrive and position itself as a dynamic place to live, visit, and invest.

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Photo Credit: Edward Lea / City of Atlantic City