Great Day Atlantic City Campaign Expands

Atlantic City's message of progress is becoming impossible to miss.

Visitors strolling along the world-famous Atlantic City Boardwalk are now being greeted by colorful Great Day Atlantic City banners, the latest expansion of the city's ongoing effort to showcase why Atlantic City is a great place to live, work and invest.

Since its launch, Great Day Atlantic City has served as a digital platform highlighting the city's growth, development, community initiatives, business opportunities and quality of life. Through positive storytelling, the campaign has shared the people, projects and investments helping shape Atlantic City's future.

Now, that message is reaching an even larger audience.

Installed along the Boardwalk and several more in the shopping district surrounding The Walk, the new banners place Atlantic City's story directly in front of the millions of residents and visitors who experience the city each year. Each banner features a QR code that instantly connects people to the Great Day Atlantic City website, where they can explore stories about new development, neighborhood improvements, community events, business successes and the many reasons Atlantic City continues to build momentum.

The banner initiative also provides added value for the local business community. Through a partnership with CGI Digital, participating businesses have the opportunity to advertise alongside the Great Day campaign, giving them increased visibility while reinforcing the city's message of growth and opportunity.

With every banner displayed and every QR code scanned, another person has the opportunity to discover what residents, businesses and investors are increasingly recognizing, that Atlantic City is a city on the rise.